Direct Response Copywriting Archives - Cutting Edge Copywriting Tips

10 Ways to Turbo-Charge Your Conversion Rates

The Ancient Secret of the Silver Tongue Long before A/B tests and heatmaps, there was Cicero—the Roman orator who could turn angry mobs into devoted fans. His speeches weren’t just persuasive;

by Mike Connolly

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The Copywriter’s Creed — An Amazing Way to Start Your Day!

Here's how I start my day, every day. Maybe it will help you in some way. Good morning Creator! Thank you for this glorious morning, this magnificent moment, this breath, this wonderful night’s

by Mike Connolly

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Visibility on Social Media

Have you noticed it’s not getting any cheaper to run paid ads online these days? I mean there are millions of advertisers trampling over each other to get noticed on either

by Mike Connolly

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5 Ways To Select the Ideal Domain Name For Your Website

Selecting the ideal domain name for your website is a vital step in starting your brand. Picking the right domain name can affect your SEO efforts and dictate the impressions

by Mike Connolly

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3 High-Ticket Sales Tips You Can Implement With Integrity

If you're looking to close more high-ticket sales, this article could give you a few "little hinges that swing big doors." I recently had an experience as the buyer in a

by Mike Connolly

How to Leverage Social Media - Woman excited about getting attention on social media

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3 Simple Ways You Can Leverage Social Media to Attract Your Dream Clients

Let’s talk about how to leverage social media to get free traffic, build an audience and “pre-sell” prospects on your offers. The other source of free or almost free traffic (depending

by Mike Connolly

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How to Know in Advance if Your Copy is Going to be Effective or Not

Copywriting effectiveness can be tricky to identify... For instance, how can you tell if that sales letter you just wrote is going to get you the results you want or not... And

by Mike Connolly

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Could a good newsletter content strategy be the key to your business success?

If your business doesn't have a solid newsletter content strategy, you could be missing out on one of the most valuable assets for marketing your business today. Not that you need

by Mike Connolly

Clayton Makepeace with Parris Lampropoulos

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3 Master Copywriting Secrets From The Great Clayton Makepeace

If you want to learn copywriting secrets from the masters, you'll definitely want to see what the late great Clayton Makepeace had to say. He left this world too soon. Fortunately, during

by Mike Connolly

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How to Get a Long Form Sales Page DONE

If you’ve been around the block once or twice in the direct response world, you’ve probably heard the argument against using a long form sales page: “Long form copy? Phooey —

by Mike Connolly

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7 Easy Ways to Grow Your Copywriting Portfolio

Want an easy way to grow your copywriting portfolio while growing your copywriting business? Hey, why stop at one — here are seven time-saving ways! You're about to discover how to create

by Mike Connolly

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Copywriting Courses For Beginners

Are you on the hunt for some of the best copywriting courses for beginners? Check this out: the copywriting industry is worth a whopping $48 billion. With so much money pouring

by Mike Connolly

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The Copywriter’s Task

Sometimes, you just can’t say it any better than the masters… In this case, the great copywriter, Eugene M. Schwarz, in his landmark book Breakthrough Advertising: "Let's get right down to the

by Mike Connolly

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