Manufacturing Your Own Luck

Do you think being Irish being make you lucky?

Surviving centuries of British rule, a potato famine and being treated as third class citizens after emigrating to America sure didn’t seem so lucky.

Yet they manufactured luck, facing adversity with a bright outlook and sense of humor:

Mary: “I was just wearing my new shoes today when I stepped in a HUGE cow sh*t”

Michael: “Well then, tis a LUCKY thing you were wearing shoes!”

Renowned sales trainer Brian Tracy says, “The harder I work, the luckier I get.”  I would add working “smarter” to the equation, as he I’m sure would agree.

This past week, I’ve been studying famous Irishman Ryan O’Deiss & Co’s “Authority ROI” program, and picking up tons of useful strategies and tactics to improve the fortunes of my clients’ and my own businesses.

And seriously, what could be more fortunate than having a killer marketing funnel working for you day and night?

Check out this case study I’m using as model for some of my clients:

https://strategicopy.com/marketing-funnel-case-study-fisher-investments/

How much of business success is luck, and how much of it is other things like hard work, business savvy, or even “destiny” (whatever that is…) or other factors?  We’d all love your thoughts on this – please comment below!

About The Author

Mike Connolly

Dan Kennedy Certified Copywriter for Info-Marketers and Infusionsoft Certified Partner, Mike Connolly lives in Boulder, Colorado, builds marketing funnels that rock, and loves cycling (almost) all year round.

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